
February 24, 2010
CONTACT: Gayle Lynn Falkenthal, APR
619.997.2495 or gayle@falconvalleygroup.com
Brad Makaiau
858.492.4400 or brad.makaiau@sanalz.com
MEDIA ADVISORY
Donald and Darlene Shiley Fund Alzheimer’s Research in San Diego
San Diego based scientists awarded funding for promising new research initiatives
When: Thursday, February 25, 2010
4 p.m. Reception and presentation
Where: Alzheimer’s Association Boardroom
6632 Convoy Court, San Diego, CA 92111
Why: To fund promising San Diego based research leading to potential treatments and a cure for Alzheimer’s disease, one of the fastest growing diseases in the United States. Fifty thousand San Diegans are affected by Alzheimer’s disease.
Darlene Shiley has lost her mother, uncle and aunt to Alzheimer’s, and her husband Donald is now affected by dementia. She is a generous supporter of Alzheimer’s research and a national board member of the Alzheimer’s Association. She has been named the 2010 recipient of the Reagan/Thal Legacy Award by the Alzheimer’s Association San Diego/Imperial Chapter.
Who: The mission of the Alzheimer’s Association San Diego/Imperial Chapter is to eliminate Alzheimer’s disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. The Chapter provides free services, including support groups, educational seminars, 24-hour Helpline, a library, Care Consultations, MedicAlert TM+ Safe ReturnTM and Memories in the MakingTM art program. For more information, visit www.sanalz.org or call 1-800-272-3900.
Watch Darlene Shiley explain why she got involved in funding Alzheimer's research and serving on the national Alzheimer's Association board of directors.