March 6, 2010
Contact: Gayle Lynn Falkenthal, APR
619-997-2495 or firstname.lastname@example.org
Falcon Valley Group Signs The Lincoln Club of San Diego County
FVG will provide strategic communications counsel & services in a crucial election year
(San Diego) – The Falcon Valley Group (FVG), an independent public relations consulting practice, has been engaged to represent The Lincoln Club of San Diego County, the only organized, countywide, business-oriented political action committee in San Diego County.
Founded in 1983, The Lincoln Club of San Diego County is also one of the largest Lincoln Clubs in California with over 270 members.
The Lincoln Club of San Diego County’s mission is to advance free market principles and ideas by recruiting, endorsing, and financing business-friendly candidates and ballot measures that reflect its commitment to responsible public policy, the expansion of economic opportunity, and an enhanced quality of life throughout San Diego County.
Gayle Lynn Falkenthal, APR, President, says FVG will provide ongoing media and public relations support to increase and broaden The Lincoln Club’s impact on local elections through its support of pro-economic growth policies and candidates.
“With critical elections looming in June and November, it’s imperative that The Lincoln Club maximize its efforts to educate voters on ballot measures and candidates,” said T.J. Zane, President & CEO of the organization. “We believe our community’s quality of life and continued economic prosperity depends on the decisions voters make this year.
“Gayle’s knowledge of the issues and ability to communicate in a clear and focused way with the voters makes her the ideal addition to our team,” said Zane.
The Lincoln Club of San Diego County is online at www.sdlincolnclub.org; and on Twitter at www.twitter.com/LincolnClub.
About Falcon Valley Group
The Falcon Valley Group was established by award-winning public relations practitioner Gayle Falkenthal in 2004 after working with high profile organizations including the American Red Cross, San Diego/Imperial Counties Chapter and San Diego County District Attorney’s office. Clients include San Diego Hospice and The Institute for Palliative Medicine, San Diego County Taxpayers Association, LEAD San Diego, GreenScaped Buildings, Grossmont-Cuyamaca Community College District, GBK Cosmetic Laser Dermatology, and LEGOLAND California,
Prior to her career in public relations, Falkenthal was an award-winning broadcast news and talk producer, writer and editor with KOGO-AM Radio, KFMB Channel 8, and KPBS Radio. She currently hosts a current events talk show Thursdays on KCBQ-AM Radio, San Diego.
Falkenthal holds a master’s degree in mass communication and a bachelor’s degree in telecommunications & film, both from San Diego State University, and is currently Accreditation (APR) co-chair for PRSA San Diego. The APR designation represents the top 2% of all public relations professionals in the United States.
Falkenthal performs pro bono work for numerous organizations including the American Red Cross. She is on the board of directors of World Emergency Relief, the San Diego Press Club and Public Relations Society of America, San Diego Chapter, and the San Diego State University Friends of Journalism Alumni Chapter.