September 12, 2008
Contact: Gayle Lynn Falkenthal, APR
Falcon Valley Group
619-997-2495 or email@example.com
New Next Gen Filler Isn’t Your Mama’s Collagen Treatment
FDA approves EVOLENCE ® for use in the U.S.; now available at GBK Cosmetic Laser Dermatology
(La Jolla)- The much anticipated approval of the newest generation of collagen-based structural dermal filler has been granted by the U.S. Food and Drug Administration (FDA) and GBK Cosmetic Laser Dermatology will be among the first to offer this revolutionary new treatment to its patients.
EVOLENCE® is a first of its kind product. While new to the United States, EVOLENCE® has been available in other countries since 2004 and has a proven history of outstanding, longer lasting results.
“This unique collagen based filler will enhance the array of options at GBK Cosmetic Laser Dermatology making patients look and feel better than ever,” said Dr. Mitchel Goldman, Medical Director. “Both Dr. Kimberly Butterwick and I are proud to be specialist trainers for this new product, and I’m confident our patients will not only love their results but the longer lasting effects of this treatment.”
As one of nature's most fundamental and abundant building blocks, collagen comprises up to 80% of the skin. It helps maintain skin strength, structure and support. Collagen naturally breaks down as a person ages, leading to the appearance of wrinkles, lines and folds.
EVOLENCE® uses naturally sourced porcine collagen to replace the body's lost collagen, adding volume and structural support for a more naturally youthful appearance. Because this new type of collagen is the most genetically similar to human collagen and has been used safely and effectively for decades in various medical applications, no pre-test is needed. Best of all, EVOLENCE® delivers longer-lasting durability than previous collagen dermal fillers – up to 12 months.
Results are visible and immediate at the time of treatment, with minimal to no bruising or swelling, allowing physician and patient to gauge the amount of wrinkle correction with more precision. EVOLENCE® is recommended for the correction of moderate to deep facial wrinkles and folds, such as nasolabial folds, to be injected in the mid-to-deep dermis.
About Dr. Mitchel P. Goldman
Dr. Goldman is a double board certified dermatologist and cosmetic surgeon who is renowned for his pioneering research of multiple laser techniques and skin rejuvenation. Dr. Goldman is a Volunteer Clinical Professor of Dermatology/Medicine for University of California, San Diego, and has written 18 medical textbooks on cosmetic and laser surgery, several of which are considered definitive medical texts in their respective fields, as well as over 300 peer-reviewed medical publications. Dr. Goldman has been featured on The Today Show, 20/20, The Discovery Health Channel, Wealth TV, E!, Extra, and The Swan, and in top publications including The Wall Street Journal, TIME, New York Times, Prevention, Elle, O Magazine, Self, Marie Claire, Harper’s Bazaar, Allure, Glamour, InStyle, More and Good Housekeeping.
About GBK Cosmetic Laser Dermatology
GBK Cosmetic Laser Dermatology is San Diego County’s leading cosmetic dermatology practice, dedicated to combining major cosmetic breakthroughs of science and medicine with beauty and creativity to bring the ultimate in rejuvenation. World-renowned board certified dermatologist and cosmetic surgeon Dr. Mitchel P. Goldman and colleagues Dr. Kimberly Butterwick and Dr. Douglas Keel offers clients a combined 50 years of experience in a full range of procedures in its surgical suites, recognized by the Accreditation Association for Ambulatory Health Care for meeting its nationally recognized high standards, as well as cutting-edge cosmetic dermatology. GBK Cosmetic Laser Dermatology stays on the cutting edge of medical technology with its participation in groundbreaking research studies and ongoing education. For more information, please visit www.gbkderm.com