May 26, 2008
Contact: Gayle Lynn Falkenthal, APR
Falcon Valley Group
619-997-2495 or firstname.lastname@example.org
Laser Hair Removal Comes Home with TRIA
Innovative device featuring diode-laser technology now at GBK Cosmetic Laser Dermatology
(San Diego) - Many women have struggled for years to get rid of unwanted body and facial hair. They spend thousands of dollars on laser hair removal treatments. Professional laser hair removal is consistently the leading non-surgical cosmetic treatment for women under 35, and the second most popular procedure for women over 35, according to the American Society for Aesthetic Plastic Surgery.
But for the very first time, an over-the-counter hand-held laser hair removal device has been cleared for at-home use to supplement professional laser hair removal by the Food and Drug Administration. Manufactured by the SpectraGenics company, it’s called the TRIA and it’s the first and only home hair removal laser available in the United States.
GBK Cosmetic Laser Dermatology is the sole San Diego retailer for TRIA. A limited number are now on sale with a price of $995.00.
Clients who wish to purchase a TRIA must schedule a consultation with one of our physician assistants or nurse practitioners at GBK Cosmetic Laser Dermatology to receive personal instruction on its proper use prior to taking one home.
“I am pleased to be the first in San Diego to offer the TRIA,” said Mitchel Goldman, MD, Medical Director GBK Cosmetic Laser Dermatology. “Research has shown that 65% of consumers would prefer the privacy and convenience of an in-home laser hair removal procedure and 41% would prefer to purchase from a physician. By being the first in San Diego to offer the TRIA, I am meeting the needs and busy lifestyles of my current patients and introducing the world of lasers to new patients. My practice has now extended into their home.”
The TRIA’s patented medical-grade diode laser is based on the same technology that pioneered office-based treatment more than a decade ago and still remains the gold standard. TRIA Laser Hair Removal System is an easy, safe way for suitable candidates to obtain clinically proven results in the privacy of one’s home, replacing the time-consuming and often messy alternatives of daily shaving, waxing or electrolysis.
“The FDA clearance is the culmination of many years of research, clinical testing and innovative product design efforts,” said Robert Grove, PhD, CEO, SpectraGenics. “We’ve invested significant resources to harness that same light-based technology to deliver a safe, effective way for consumers to treat unwanted hair in the privacy of their homes.”
SpectraGenics has been selling a version of the TRIA, called i-Epi, in Japan since 2005.
Dr. Goldman is a double board certified dermatologist and cosmetic surgeon who is renowned for his pioneering research of multiple laser techniques and skin rejuvenation. Dr. Goldman is a Volunteer Clinical Professor of Dermatology/Medicine for University of California, San Diego, and has written 18 medical textbooks on cosmetic and laser surgery, several of which are considered definitive medical texts in their respective fields, as well as over 300 peer-reviewed medical publications. Dr. Goldman has been featured on The Today Show, 20/20, The Discovery Health Channel, Wealth TV, E!, Extra, and The Swan, and in top publications including The Wall Street Journal, TIME, New York Times, Prevention, Elle, O Magazine, Self, Marie Claire, Harper’s Bazaar, Allure, Glamour, InStyle, More and Good Housekeeping.
About Dr. Mitchel P. Goldman
About GBK Cosmetic Laser Dermatology
GBK Cosmetic Laser Dermatology is San Diego County’s leading cosmetic dermatology practice, dedicated to combining major cosmetic breakthroughs of science and medicine with beauty and creativity to bring the ultimate in rejuvenation. World-renowned board certified dermatologist and cosmetic surgeon Dr. Mitchel P. Goldman and colleagues Dr. Kimberly Butterwick and Dr. Douglas Keel offers clients a combined 50 years of experience in a full range of procedures in its surgical suites, recognized by the Accreditation Association for Ambulatory Health Care for meeting its nationally recognized high standards, as well as cutting-edge cosmetic dermatology. GBK Cosmetic Laser Dermatology stays on the cutting edge of medical technology with its participation in groundbreaking research studies and ongoing education. For more information, please visit www.gbkderm.com